Smartphone Affordance: Achieving Better Business through Innovation: Cross Industry: Cross Border

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This paper is a pilot study using qualitative analysis to obtain concepts related to individual perceptions of Chief Executive Officers within various industries internationally. These concepts are related to emerging technologies such as mobile devices and their usefulness within a business and personal context. Technology has played a role in human affairs including business for millennia – starting with the lighting of the first fire, the carving of ideograms on the walls of caves and inventing the first round artifact that would eventually serve as a wheel. This research has empirically documented the ways and means that mobile technologies and “Smart-phones” impact an executive’s productivity and efficiency at work by conducting a series of opened ended interviews. Our findings further corroborate the presence, role and impact of what we call “happy accidents” in terms of strategic knowledge serendipity and arbitrage (SKARSE™) as factors shaping and even driving choices made by business leaders with strategic intent and implications.

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337-342

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December 2012

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© 2013 Trans Tech Publications Ltd. All Rights Reserved

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