An Analysis of Characteristics and Purchase Predisposition of Consumer of Urban Community Commercial Service

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Abstract:

This article is primarily for the research and analysis of demand for commercial service of urban community. First of all, it suggests the urgency and importance by redefining community’s connotation and function from the views of the development of society. Then through questionnaires we visited community residents in 18 districts of Tianjin, and finally sum up the essential characteristics and purchase predisposition of consumer of community commercial service.

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Periodical:

Advanced Materials Research (Volumes 989-994)

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5245-5249

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July 2014

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© 2014 Trans Tech Publications Ltd. All Rights Reserved

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