Advanced Materials Research Vols. 989-994

Abstract: Based on the brief introduction of the credit evaluation system for the primary e-commerce platforms, the advantages and disadvantages of the existing systems were analyzed in details. Moreover, some important problems of e-commerce credit evaluation were systematically discussed, which include the uniform standard of rating scales and marks, the pattern of product rating, the evaluating model and algorithm of sellers and customers credit, etc. A complete credit evaluating model was constructed and an effective credit evaluating method was given. They can be selected as the reference for the practice of credit evaluation for e-commerce.

Abstract: With the widespread application of web2.0 technology, micro-blog has become an important part of life for many people. A well-designed micro-blog system has the better users’ experience and allows users to get the information what they want with high efficiency in the shortest time. After analyzing each of the existing micro-blog systems, we found that the most information of micro-blog is sorted by time. With the users’ attention gradually increased, the frequency of message update, its contents appeared homogeneity and repetition, and thus leaded information overload. To solve this problem, this article puts forward a method based on users’ association analysis and implements a micro-blog system which presents its contents in priority based on users’ interest by way of users’ association analysis. It can sort the contents of the micro-blog and show the contents which the user interest in priority.

Abstract: This paper introduces a new method to Chinese-Uyghur sentence alignment, in which a two-step procedure is applied. In the first step, multiple clues such as proper names, technical terms, numbers, punctuation marks, location information and length information are used to generate anchor sentences that satisfy some conditions. In the second step, texts are divided into several segments by using the anchor sentences as boundaries, and then the sentences in each segment are aligned by using a length-based approach. By applying the segmentation technique, the method avoids complex computation and error spreading. Experimental result shows that the accuracy of the method is 95.2% on the average for multi-domain texts.

Abstract: With the rapid development of electronic commerce, the problem of "information overload" leads to the difficulty that user can't search the required goods effectively , personalized recommendation technology has been applied in e-commerce and popularization. By using the method of qualitative analysis of the current e-commerce site, the paper compare the information retrieval, association rule, content-based filtering and collaborative filtering four main recommendation technologies and analysis the advantages and disadvantages in the application layer, the recommendation technologies are introduced to review e-commerce research hot topic in the field of personalized recommendation, and analysis the current domestic e-commerce personalized recommendation theory research and application status, finally propose the challenges faced by e-commerce personalized recommendation domain.

Abstract: Cloud computing represents one of the most significant shifts in information technology many of us are likely to see in our lifetimes. It offers an innovative business model for organizations to adopt IT services without upfront investment. Cloud computing moves the application software and databases to large data centers, where the management of the data and services may not be fully trustworthy. Security is one of the major issues which hamper the growth of cloud. The security for cloud computing is emerging area for study and this paper provide technical components of cloud computing and security idea in terms of cloud computing based on analysis of cloud security treats.

Abstract: With the rapid development of information technology and network technology,especially the RFID technology, the development of internet of things has been greatly promoted. Meanwhile, the integration of the technology of internet of things and the Cloud Computing products the increasing number of information goods based on the RFID technology. This paper mainly expounds the application of the integration of the technology of internet of things and the Cloud Computing by analysing bar code which are extensively applied in the RFID technology, and interprets the application research of orientation tracing, remote control and information security products based on the RFID technology.

Abstract: This paper mainly analysis the hidden dangers exist in the process of the construction and application of cloud system, and presents new strategies of safe storage for the digital learning resources library based on cloud storage to realize the protection of data transition and storage.

Abstract: The ranking of coaches is of great significance for sports teams to find talented coaches. Traditional ranking mechanism is relatively subjective which is usually accomplished by voting. In this paper, we establish a ranking mechanism based on both subjective and objective factors. We use data mining method to classify and analyze the data. The regression tree and the decision tree (CART) are used to narrow down the number of coaches to a reasonable scale. We put forward our AHP model to rank the “candidates” and propose a coach rating analysis system (CRAS) for evaluating the accuracy of system. We verify our ranking system more comprehensive in terms of the evaluation of the coaches through analyzing the result. The proposed mechanism is also significant to find potential coaches.

Abstract: This paper aimed to build an ontology of aircraft carrier geographic information, defined ontology’s constants, predicates, functions about aircraft carrier geographic information, and proposed a series of competency questions which could be solved by this ontology. Paper presented disjoint axioms, simple axioms and complex axioms of this ontology around these competency questions, and proved the consistency of the carrier ontology by examples. Finally, paper gave the answers for competency questions.

Abstract: The use of foreign investment is an important engine of developing inland opening economy. In 2012, in face of weak external demand, insufficient domestic effective demand and other serious and complex economic situation, the introduce of foreign investment in Guizhou keeps high growth , the actual use of foreign capital breakthrough $1 billion for the first time, up to $1.046 billion, growing by 55.35% year on year. The total amount ranked the sixth and the growth ranked the third in western regions. The utilization of foreign investment has realized the improvement of speed, quality and efficiency. The economic contribution of foreign investment to Guizhou has improved continuously, laying a solid foundation to accelerating the speed of economic development for Guizhou. But we also found many problems existing in the process of attracting foreign investment in Guizhou. And we need to seek reasonable countermeasures to further strengthen the role of foreign investment in promoting the economy of Guizhou and improve the core competitiveness of Guizhou to realize sustainable development of the economy.