Applied Mechanics and Materials Vols. 644-650

Abstract: The competition is very fierce in the modern business, more and ore enterprises believe in the importance of service marketing. This paper analyzes home appliance retailing service marketing from the view of customer value and put forward many strategies, such as: service design considerately, hearty service and setting up the whole system of service marketing. As a result, it improves customer satisfaction, so as to enhance the Chinese home appliance retailing service marketing level.

Abstract: According to the English teachers' professional development and evaluation system research, it is known that English teaching mode has been changed in advanced methods because of the development of information technology application. The information technology and English teaching can be effective integration with the college English teachers’ professional development, thereby creating a new teaching model which can strive for the best education effect and provide rich and colorful education environment and powerful learning tools for students' learning and development.

Abstract: The realization of intelligent ERP system is studied through Agent technology and Jadex software development framework. The concept of intelligent ERP system is proposed in this paper based on Multi-Agent technology. After conducting research on Multi-Agent ERP system model frame, the Multi-Agent ERP model is designed based BDI model. Multi-Agent ERP system model based on Multi-Agent system framework and layers are also given. Finally, take storage management system as an example, storage control Agent is designed and realized on Jadex.

Abstract: Cotton is the foundation for the development of the cotton industry. In the process of cotton production, cotton quality directly affects the benefit of cotton. As the cotton quality and safety problems appear constantly, consumer attention to the security problems of seed industry increasingly, so the importance of the implementation of cotton quality and safety control is becoming more and more protruding. Cotton quality and safety traceability system is the effective methods to control cotton seed product quality and safety. In this paper, starting from the quality and safety of cotton as the research object, and tracing the use of information technology and network technology and other multi-disciplinary knowledge, using radio frequency identification technology (RFID), database technology and network technology in the cotton production, processing, transportation and selling of the whole process of management, can realize the strict control of quality of cotton, so as to guarantee the quality of cotton.

Abstract: Basing on reliability requirement of command business composite services in joint command information system, a redundancy based reliability evaluation model and computing method was put forward learning from thought of software fault-tolerant. Taking reliability as the primary consideration, the process of command business composite services was limited to finite recursive nested of the most commonly used structures including sequence flow, branch flow, parallel and cyclic flow in the reliability evaluation model. According to this model, the computation method was given and its flow diagram was designed. It will provide beneficial reference for measuring and improving reliability of command business service in other similar command information systems.

Abstract: Commercial logistics speed has the dynamic characteristics of the impact on supply chain. In order to establish the relationship between logistics speed and supply chain network decision model, accurately grasp the logistics effect on supply chain decision, an optimization decision model of supply chain networks with logistics layer weighting was proposed. The whole complex network model of hierarchical supply chain was established. The product pricing and logistics strategies and optimization decision were proposed for realizing the maximum total profit. The simulation results show that the optimal decision model is shown in small world property, and it can reflect the product consumption demand reality effectively, the total profit of the whole supply chain is significantly increased compared with the traditional method, and the network system is adaptive and robust.

Abstract: The traditional supply chain logistics management and information sharing technology is introduced, and the existing problems of traditional methods are analyzed, the concept of grid technology is proposed, and the traditional management mode is improved, the corresponding grid optimization model is established, and the advantages of the model is analyzed, the effective conclusions are obtained, it can provide theoretical basis for information sharing in supply chain logistics management.

Abstract: In recent years, natural disasters frequently happen in China, so emergency logistics becomes the lifeline to rescue people’s life and property. The management of emergency materials is an important content in emergency logistics management system. Due to the short development time of emergency logistics in China, there are still many problems in emergency material management. In this paper, existing problems and reasons are analyzed, and the purchases, reserve, transportation and distribution are managed and investigated. Meanwhile this paper proposes the relevant development countermeasures.

Abstract: With the rapid development of computer technology and network, computer, as an assistant means of teaching, finds a broad use of foreign language instruction. In particular, it is worth mentioning that computer assisted language learning (CALL), as a newly booming science, plays an increasingly important role in language teaching and learning and has become an important solution to the current education problems encountered in the process. However, CALL can only play a supporting role in foreign language teaching. In the foreign language teaching with CALL,it is proper to develop the advantages of advanced technology,and meanwhile to deny the traditional teaching mode and inappropriate teaching methods. Therefore, combined with the reality, this paper makes an argument that in the process of teaching, we must keep in the reasonable application of CALL to avoid the negative effects of abusing it while actively and prudently promote the reform of college English to cultivate interdisciplinary talents in the new century.

Abstract: The author carried on the thorough research on computing thinking (CT) and interactive teaching. Computational thinking can improve college students' ability to use computers to solve problems. Interactive teaching can improve the effect of classroom teaching. The mobile Internet has the serious influence on classroom teaching. The existing interactive teaching systems have some disadvantages. According to the survey, most college students like to use, or own an apple mobile phone. The author has carried on the reform of classroom teaching and the curriculum design of C programming language, designed the interactive teaching software on iOS platform based on computational thinking. This paper presents that the computational thinking is introduced into the teaching software can contribute to the development of interactive teaching mode.